Eight major cooperatives unite to launch ‘Bharat’ Taxi with ₹300 crore capital, offering a cooperative ride-hailing alternative to Ola and Uber by end of 2025.
Who is Behind ‘Bharat’ Taxi?
- The Multi-State Sahakari Taxi Cooperative Ltd, backed by eight major cooperative institutions, was officially registered on June 6, 2025.
- The founding cooperatives include NCDC, IFFCO, GCMMF (Amul), KRIBHCO, NABARD, NDDB, NCEL, among others, with no government equity involved.
What Sets ‘Bharat’ Taxi Apart?
- ‘Bharat’ Taxi will operate on a cooperative pricing model, ensuring fair earnings for drivers and affordable fares for users.
- By eliminating intermediary commissions, the cooperative aims to offer a transparent and community-focused service in urban and rural markets.
Technology and Strategy Development
- A technology partner is being chosen to develop the app-based ride-booking platform, set to launch by the end of 2025.
- The app will be operational nationwide, unlike existing city-specific cab networks.
- The cooperative is collaborating with a technology consultant and IIM Bangalore for marketing and expansion strategies.
A Cooperative Model for the Future
- ‘Bharat’ Taxi signifies a shift towards community-led enterprises, emphasizing collective ownership and user-centric service over VC-backed tech giants.
- This initiative aims to empower drivers and prioritize user interests in the evolving landscape of public transport.
Key Takeaways for Competitive Exams:
- ‘Bharat’ Taxi, a cooperative ride-hailing service, challenges industry giants like Ola and Uber with a transparent and community-focused model.
- The initiative, backed by major cooperatives, aims to provide fair earnings for drivers and affordable fares for users.
- By prioritizing collective ownership and user interests, ‘Bharat’ Taxi represents a significant shift in public transport governance.
